Our clients - Online marketing and websites

EMPICS is the world's leading independent sports photo agency, covering a diverse range of sporting events and personalities. EMPICS saw e-commerce as an exciting opportunity to open up a whole new sales channel, selling direct to sports fans all over the world. Shoppers benefit from the store's easy-to-use search and browse features and secure Web-based credit card payment system.

"The Web is the ideal way for us to access new markets. We can target people worldwide and Insight's flexible approach to the site's construction means we can easily add new features during the months ahead. We're very pleased with the professional appearance and functionality of The Sport Archive. It is certainly playing a major role in helping the company develop sales in the consumer sector."

Sam Sainty
Marketing Manager, EMPICS
www.thesportarchive.com

"When we needed to create a full range of marketing collateral to communicate with our customers and partners across the world, Insight's long relationship with HP and its thorough understanding of our particular marketplace made it the obvious choice.

We approached Insight for complete marketing communications and PR consultancy - a key requirement for us being support throughout HP's corporate rebranding move.

As a result of the work we've done with Insight we were one of the first divisions within HP to roll-out the new corporate branding across our entire range of marketing collateral, including newsletters, solution sheets, success stories and corporate inserts. Our Web site has been completely restructured and redesigned to meet the guidelines and Insight is also responsible for the continuous maintenance and upgrade of the site.

I'm extremely pleased with all the material that the team at Insight has produced for us and I'm delighted with the positive reaction that it's received from our customers and other HP divisions.

Marjo Tamminen
Marketing Manager, Aviation Travel & Transportation, Hewlett-Packard
www.hp.com/atb

Maps Worldwide is a specialist Internet store selling over 10,000 maps and travel guides. Dedicated to the needs of the traveller, it offers a wider choice than any High Street store and features hundreds of titles on less frequently visited destinations.

With so many products, it was essential that publications were easy to find. Insight developed a sophisticated but easy-to-use search facility, which enables visitors to carry out traditional searches or locate items by country or publisher.

"Insight has worked with us from the beginning to develop Maps Worldwide into a successful Internet catalogue. In the space of just a few months, we have gone from nothing to 10,000 page impressions per day. Insight's expertise and consultancy have been invaluable throughout. Not only have they built a comprehensive catalogue containing 10,000 products but they have promoted the site highly effectively using traditional and new media techniques."

Martin Brown
Managing Director, Maps Worldwide
www.mapsworldwide.co.uk