CEO views on reputation management the authors - A report on the value of public relations, as perceived by organisational leaders
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Kevin Murray

Kevin Murray is Chairman of the Public Relations Division of Chime Communications.

The division comprises a network of 14 leading public relations brands – including Bell Pottinger, Good Relations, Harvard, Insight and QBO Bell Pottinger. The division employs nearly 300 people and serves more than 400 blue chip clients.

Kevin specialises in the field of strategic communications and reputation management and has years of experience advising chairmen and chief executives, as well as managing complex and global communications projects and departments.

While at Chime, Kevin has worked with clients such as:- Stagecoach, KPMG, BP, Freshfields, BNFL, KLM, Marconi, IMG, BHP Billiton, MFI, Vauxhall, Emirates Airline, BSI, British Gas and BAE Systems.

Previously he was the Director of Communications for British Airways and, before that, Director of Corporate Affairs for AEA Technology, the international science and engineering business floated off from the United Kingdom Atomic Energy Authority. In both these organisations he had experience of major change programmes.


John White

Jon White is a consultant specialising in management and organisation development, public affairs, public relations and corporate communications management.

He is an Associate of the Henley Management College, as well as a visiting faculty member teaching public affairs at USI Lugano, Switzerland. He is also an honorary professor of public affairs in the University of Birmingham’s School of Business and a visiting professor at the University of Central Lancashire.

He has worked in public and private sector organisations in the United Kingdom, the United States, South Africa, Australia, and Canada where he lived and worked for fourteen years from 1972 to 1986. Clients have included Shell, Motorola, Siemens, AEA Technology, Electrolux and the Swiss-based biotechnology company Serono International, as well as governments in the UK, Norway, Slovenia and Macedonia. From 1986 to 1991 he was a faculty member at Cranfield University School of Management, where he was responsible for the School's teaching and research activities in public relations, public affairs and corporate communications.

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